Interview: ilovebooks

Hi guys! As I write this, menacing clouds are gathering outside in anticipation of a heavy pour. It’s been raining almost every day here due to the monsoon season and I must say that it’s done nothing but make me sleepy when I should be working. >.<

Anyway, today we speak to ilovebooks–an ebook platform by MediaCorp Singapore that offers readers more options online to read their favourite books and more! Apparently they are on the lookout for writers who want to sell their books online so I’ve managed to secure a short interview with them to find out all about this newly opened platform and what it can offer Singaporean writers! =3


Tell us all about ilovebooks. is a digital initiative by MediaCorp, devoted to the love of the e-word. allows book lovers to buy e-books choice from any country in the world. From mystery to medicine, humour to horror, there is an e-book for every palate. With more than half a million e-books, is one of the leading e-bookstores in the region.

What inspired MediaCorp to start ilovebooks?
With digital publishing gaining traction around the world, aims to promote and grow the love of e-reading among its members. Besides an impressive library of books, it also makes it easier for book lovers to read by creating a MediaCorp e-reader app that allows e-reading, anywhere, anytime on a tablet or mobile device. Understanding the need for an e-book store that is skewed to the Asian market, also serves as a platform for international and local publishers to offer their e-books to Asia-based readers.

When did ilovebooks officially open its online doors? started operations on 11 May 2012.

How has the public response to ilovebooks been so far?
We are very encouraged by the response we’ve received over the past 6 months. The support we have received locally has shown that ilovebooks has a definite place in the literary circle. Membership numbers are growing daily and we are seeing strong interest from book lovers from other parts of the world.

What type of books are most popular with your readers?
Popular genres include fiction, romance and young fiction. We are also proud that our readers are extremely supportive of Singapore authors and titles. We have seen positive responses to titles like “Return to a sexy island” by Neil Humphreys and “ Memoirs of a DJ” by our very own Vernetta Lopez. From time to time, we also run offers and special promotions on specific titles and these have been well received.

Do you host author/artist related events to promote your books? If so, tell us about them.
We take great pride in our efforts to collaborate with our authors in using digital media as an interactive communications channel. We’ve conducted several video interviews with authors such as Adeline Foo, Neil Humphreys, and Vernetta Lopez, which are posted on ilovebooks. In May, we’ve organised a Meet-the-Author session featuring local artiste Edmund Chen where we promoted his e-book Little Otters to the Rescue. In October, we hosted a live author ‘meet the fans’ online question and answer session with local author Daniel Wong, based on his book The Happy Student. For Singapore Writers Festival 2012, we are also working with authors to launch two books – Tabungan Alysha (Alysha Saves the Day), an interactive book app for the iPad; and Adeline’s new e-book The Diary of Amos Lee 4: Lights, Camera, Superstar!

What’s in it for writers/artists if they distribute their titles with ilovebooks?
As part of MediaCorp , ilovebooks offers authors the opportunity to market their titles across an entire range of platforms spanning television, radio, newspapers, magazines, movies, digital and out-of-home media. As Singapore’s first international book store, we are enabling titles to be sold to a growing worldwide audience.